BRING THE COMMUNICATION GYM TO YOUR COMMUNITY

Bring people together.
Help them find their voice.
Build your city’s
communication gym.

SpeakNess is a communication gym and social club: a place to practice expressing yourself, enjoy real conversations, build confidence and become part of a community.

Bring it to your city. Become the local host. We equip you with the brand, training, programming and launch system. You create the room where connection, communication, speaking and social life grow together—and build a local business and network around it.

Social connection or professional growth • Recurring memberships • Training & launch support

SPEAKNESS / THE COMMUNICATION GYMILLUSTRATIVE SESSION
A better conversation
starts with a rep.
TODAY’S CONNECT WORKOUT

Tell me about a moment
you felt most like yourself.

01

Share a story.60 seconds · one partner

02

Listen. Reflect. Ask.“What I heard was…”

03

Switch. Try. Connect.New confidence · real conversation

VOICECONFIDENCECONNECTION

A sample of the activities you facilitate as a local host.

Why SpeakNess Clubs.
Why now.

SEE THE VISION. PICTURE THE CLUB. FIND YOUR OPPORTUNITY.

Explore what you could
bring to your city.

Start with the idea, step inside the experience or go straight to the host opportunity. Choose a section below.

Want to talk through your city and ideas?Book a Host Discovery Call →

COMMUNICATION FITNESS. SOCIAL CONNECTION. A STRONGER HUMAN LIFE.

Life opens up
when we can express ourselves.
And have people
to connect with.

Speaking up in a meeting. Starting a friendship. Telling your story. Asking for what you need. Feeling part of a room. These are everyday human moments—and the skills behind them can be practiced.

SpeakNess brings that practice and that community together: a communication gym with the warmth of a social club. People develop their voice while building relationships, shared experiences and a place in their local community.

THE PLACE THAT BRINGS IT TOGETHERSPEAKNESS
CLUB
A communication gym.
A community to grow with.
CONNECTION

Find common ground.

Listen, share experiences and turn unfamiliar faces into people you know.

From introductions to relationships.
COMMUNICATION

Be heard. Understand others.

Practice clarity, curiosity, expression and the conversations that shape everyday life.

From holding back to taking part.
SPEAKING

Give your voice more range.

Build confidence telling a story, sharing an idea or addressing a room.

From a first rep to a stronger voice.
THE GYM GIVES PEOPLE A WAY TO GROW.

Guided reps. Useful feedback.
A little more confidence each time.

THE CLUB GIVES PEOPLE A REASON TO RETURN.

Real conversations. Shared laughter.
Relationships with room to develop.

THE OPPORTUNITY ON YOUR SIDE OF THE ROOM

Be the host.
Become the connector.
Build a local platform.

Your club gives people a reason to gather—and a recurring way to experience the value you bring.

01

A club people return to

You create

A welcoming room, useful practice and a dependable rhythm.

You can build

Recurring membership and a community with its own identity.

02

A business people get to know

You create

A regular opportunity for people to see you facilitate, listen and lead.

You can build

Trust, visibility and relevant conversations about your existing work.

03

A network you help activate

You create

Connections between members, local venues and complementary businesses.

You can build

Collaborations, referrals, partnerships and invitations to contribute.

Start in an existing local venue with Connect or Pro. SpeakNess provides the system; you lead the local relationships and delivery. Revenue and wider opportunities depend on execution and demand.

This is what you bring to your city as a host. A recurring place for people to grow together—and a platform for you to lead, connect and contribute locally.

Become a Club Host →

OPEN THE KIT · TRY THE FORMAT · PICTURE YOUR CLUB

Here is what the
communication gym
looks like in practice.

Explore illustrative examples of the activities, feedback, room setup and host tools. These show how a session works, rather than photographs of people attending one.

EXHIBIT 01 / THE WORKOUT CARD

One prompt turns a room of strangers into a room of participants.

Choose a club format to see a sample activity. The host explains the rep, sets a timer and helps everyone take part.

Illustrative activity cards · actual programming varies by session.

SPEAKNESSCONNECT / 01
LISTENING CIRCUIT

Make someone feel heard.

Share a small moment from your week that mattered to you.
  1. Partner A shares for 60 seconds.
  2. Partner B reflects: ‘What I heard was…’
  3. Ask one curious question. Then switch.
HOST CUEListen to understand. Let them finish.
TAKE IT INTO LIFE

Use it at dinner, with a friend or in a conversation you usually rush.

EXHIBIT 02 / THE SECOND REP

Progress you can hear in the same session.

Click through a worked Pro example: explain your value, hear what the listener understood, then try a clearer version.

01 / FIRST ATTEMPT
“I help people unlock their potential.”

The listener is interested, but cannot yet picture who it is for or what changes.

Host cue: Name a real person, a real situation and a useful result.
Illustrative example, not a member testimonial or measured result.
EXHIBIT 03 / THE ROOM PLAN

One flexible room.
Three ways to use it.

A practical layout for a sample group of 12. Move between paired reps, a shared circle and short supported spotlights. No permanent fit-out required.

  • Moveable chairs, with space to rotate.
  • Quiet enough for paired conversations.
  • A host timer, activity prompts and a simple welcome point.
YOUR LOCAL ROOMILLUSTRATIVE LAYOUT / 12 MEMBERS
ENTRY / WELCOME
↔
↔
↔
↔
↔
↔
HOST / TIMER / PROMPTS
Paired practice↻ Rotate partners○ Bring chairs into a circle
Confirm venue capacity, accessibility, room permission and costs locally.

EXHIBIT 04 / YOUR FIRST MONTH ON THE GROUND

A practical launch board.

Illustrative sequence. Your launch timing is agreed during onboarding.

PREPARE

Choose the people & place

01

Pick Connect or Pro

02

Agree two dates with a venue

03

Complete host training and session rehearsal

INVITE

Give people a first experience

01

Adapt the local invitation template

02

Invite your network and venue community

03

Run a guided preview

BUILD

Turn interest into a local rhythm

01

Invite members to join your first group

02

Set goals and welcome each member

03

Lead, follow up and collect feedback

HOW HOSTING CAN SUPPORT YOUR BUSINESS

The relationship pathway.

A useful experience gives people a reason to know you, trust you and introduce you.

EXPERIENCE

A member sees how you lead a useful session.

FAMILIARITY

You get to know their work and goals over time.

RELEVANCE

A need, introduction or collaboration becomes apparent.

NEXT STEP

You agree an optional conversation, referral or project.

Potential pathway, not a promised result. Member value and consent come first.

A new kind of local club. A meaningful business to lead.

Your community could have
a communication gym.
You could be the person
who brings it to life.

Give people a place to find their voice, meet their people and practice the skills that shape their lives. Build a recurring local club around that experience—with the SpeakNess brand, programming, training and support behind you.

THE SYSTEM BEHIND YOU

SpeakNess equips you.

Launch

Brand, city page, preview plan and invitation assets

Lead

Facilitator training, workout plans and activity prompts

Grow

Member tools, monthly programming and HQ support

See the Host Hub →
THE EXPERIENCE YOU CREATE

Your local communication gym

Start with Connect or Pro. Lead two gatherings a month for your first group. Add formats as your community grows.

THE PLATFORM YOU BUILD

Three kinds of return.

01 · A recurring business

Local memberships, then optional workshops, additional groups and workplace programs.

02 · A trusted local role

Become known for bringing people together and helping them develop.

03 · A wider opportunity network

Build relationships that can lead to collaborations, clients, partnerships and stages.

Returns depend on your local execution, enrollment, costs and demand.
START WITH ONE ROOMInvite your people→Deliver a great experience→Build recurring membership→Grow your local platform

You bring the local leadership. We bring a system you can build with.
For coaches, connectors, facilitators, community builders and space owners.

Start my local club →

Build a room people
want to return to.

Explore what hosting looks like—and how bringing people together can create value for your community, your business and your network.

Book a Host Discovery Call

The club is the offer. Being the host is the platform.

Build more than membership.
Become a connector
in your community.

You are starting a recurring, facilitated local club under the SpeakNess brand. Members pay for guided communication practice and connection. You gain a regular room in which people experience how you lead, learn about your work and build relationships with each other.

YOUR RECURRING CLUB

People experience
your leadership.

Familiarity grows through useful shared experiences.

Your existing business

Show your ability before a sales conversation.

A coach or consultant becomes familiar through facilitating useful practice. When a member needs relevant help, there is already a relationship.

Practical next step: make your professional bio visible and offer an optional, relevant next conversation.
Collaboration & partnerships

Become someone who connects people and ideas.

Get to know venue owners, educators and complementary businesses. Explore a co-hosted workshop, guest session or local initiative together.

Practical next step: invite one aligned local partner to experience a club preview.
Networking & local opportunity

Build relationships with a reason to reconnect.

Members see each other communicate, contribute and follow through. Introductions, referrals, speaking invitations and projects can emerge from that familiarity.

Practical next step: create opt-in introductions around a specific shared goal.
Your own authority & skills

Build a body of work as a local leader.

Practice facilitation, speaking and leadership every month. With permission, capture member stories, event photos and examples of the experience you create.

Practical next step: document one useful outcome or member-approved win after each gathering.

Trust grows when the member experience comes first. Personal offers, introductions and collaborations are optional and relevant; business outcomes are potential benefits, not promised results.

Where and how you host

You need a welcoming room.
You do not need to open a facility.

The communication gym is the program and community you lead. Start inside an existing local venue with a reliable booking and enough room for people to talk, pair up and move between activities.

01

Use your existing space

A coach’s studio, gym, wellness space or community business.

Add a recurring connection and communication experience to a space people already know. Plan it around your normal operating schedule.

02

Partner with a local venue

A coworking lounge, community center, private cafe room or hospitality venue.

Agree on dates, capacity, room cost and what the partner receives. A venue partnership may help you reach an existing community.

03

Book a room for your first group

A library meeting room, college room or flexible local rental, where permitted.

Start with a manageable group and dependable dates. Confirm commercial-use rules, accessibility and practical costs before promoting.

YOUR SIMPLE ROOM CHECK

Conversation-ready beats complicated.

Comfortable seating in pairs or a circle · room to rearrange · sound levels that allow conversation · accessible entry and facilities · consistent availability · clear venue permission.

YOUR FIRST HOSTING RHYTHM

One group. Two dates a month.

Choose Connect or Pro → secure a venue → run a preview → enroll founding members → lead two 60–90 minute gatherings monthly, with preparation and member follow-up.

See the setup pathway →

THIS IS SPEAKNESS CLUB

A social club.
A place to practice.
A gym for being heard
and connecting.

A local group that meets regularly to build communication skills through guided conversations, games, stories and real-life practice.

You come to a welcoming room. Your host gets everyone involved with simple prompts and activities. You pair up, change partners, try a new skill and get another go. You leave having spoken, listened, learned and connected.

Real peopleGuided practiceShared progressA place to return

The gym is the approach: regular reps, supportive coaching and achievable challenges. The social club is the experience: familiar faces, shared laughter and relationships that have room to grow.

Illustrative concept of adults practicing guided partner conversations in a welcoming local communication gym
You participate from the start.Small groups. Simple prompts. A host who helps you feel included.

A place for the part of life we rarely practice

We need more than
somewhere to go.
We need a way
to connect.

You can be surrounded by people and still find it hard to start a conversation, express yourself or build a meaningful relationship. And a busy calendar does not always create a place where you feel known.

SpeakNess gives people a recurring reason to come together—and something useful to do once they arrive.

“I’d like to meet people. I just don’t know where to start.”

A host, a partner and a prompt.

You have a way into the conversation from your first visit.

“I wish I could say what I mean more confidently.”

A safe first attempt. Then another.

Practice expressing yourself with support and a manageable challenge.

“I want more than another one-off event.”

A familiar room. A regular rhythm.

See people again, build shared experiences and let relationships develop.

Picture your first visit

What do people
actually do here?

Explore an illustrative gathering. Both clubs use the same communication gym approach; the people, practice and purpose give each room its own character.

Social fitness & connection

Walk in knowing almost no one. Leave having actually connected.

For adults who want people to see regularly, conversations that go beyond small talk, and more confidence being themselves with others.

01 · ARRIVE

A welcome that gives you somewhere to start

Your host introduces you to a partner. A simple prompt gets the first conversation moving.

02 · PAIR UP

The two-minute listening rep

One person shares a small moment from their week. The other listens, reflects what they heard and asks one curious question. Then switch.

03 · ROTATE

One story. A few new connections.

Try a short personal story with a new partner. Practice slowing down, being specific and letting yourself be heard.

04 · COME TOGETHER

Find something worth continuing

A small circle shares what surprised them. Make a connection, choose a real-life challenge and leave with a reason to come back.

THE BENEFIT GOES HOME WITH YOU

Introduce yourself to someone new. Ask a better question. Share what you think. Feel more at ease joining the conversation.

Come as you are. You do not need a prepared speech.

Activities start small. The host explains each exercise, gives everyone a way to participate and helps members stretch at a pace that fits them.

The opportunity for a local host

Give your community
a place it can grow into.
Build something people
want to come back to.

Start with the people you can bring together: adults seeking connection, professionals developing their voice, or members of an existing gym, studio or community space.

Your role is to welcome, guide practice and nurture the group. SpeakNess supplies the programming, training and launch tools. You build the local relationships, recurring membership and opportunities that grow from a room you lead well.

See the host model & returns →
01Communication GymTrain skills that shape every room.
02Social ClubBuild real connection while growing.
03Local Leadership BusinessLead a meaningful, recurring experience.

A new kind of place for every city

Communication affects nearly everything.
Almost nowhere lets us train it.

We have gyms for physical strength, studios for creativity and spaces for professional networking. But the abilities to express an idea, listen fully, tell a story, lead a room, handle pressure and connect with another person are still left largely to chance.

SpeakNess changes that. It turns communication into something people can practice consistently—in a room designed for reps, feedback, belonging and visible progress.

Choose the first room for your community

One communication gym.
Two ways to lead it.

As a local SpeakNess host, you choose the club format that fits the people you can bring together. Both are recurring, facilitated groups with actual communication practice, peer connection and a path to visible progress. You can begin with one and add the other as your market grows.

Illustrative Connect club concept showing adults sharing guided conversations
01 · SOCIAL / CONNECTION CLUB · SPEAKNESS CONNECT

Social fitness.
Real connection. A place to belong.

A social wellness club for adults who want stronger human connection, more ease in conversations and a regular place to be seen, heard and involved. Train the communication skills that help relationships grow.

The setup
Start with a welcoming local group. Run two guided 60–90 minute gatherings each month, with partner reps, conversation prompts, story exchanges, feedback and optional social nights.
What a meeting looks like
Welcome and connection → one practical communication skill → paired or small-group reps → useful feedback and a second try → a real-life connection challenge.
What members gain
New local relationships; stronger listening, social confidence and storytelling; more comfort joining and contributing to a room.
What you build
A recurring community people want to return to, a trusted local identity and natural pathways to events, workshops and deeper coaching.
Nick Lambe speaking on stage with a microphone
Nick Lambe · SpeakNess founder
02 · BUSINESS / SPEAKING CLUB · SPEAKNESS PRO

Public speaking. Business.
Train the moments that move people.

For owners, experts and professionals who need to explain their value, lead meetings, pitch ideas, speak publicly and build trusted business relationships.

The setup
Bring together a focused peer group of roughly 6–12 local professionals, ideally from complementary businesses. Meet twice monthly for 60–90 minutes, with a business communication challenge and commitments between meetings.
What a meeting looks like
Business win and current challenge → one skill or scenario → practice a pitch, story, meeting or difficult conversation → peer input and host coaching → second rep and a real-world action.
What members gain
Clearer positioning and presentations; better conversations with prospects, partners and teams; a network that sees and understands their work.
What you build
A recurring professional room, strong local relationships, visibility as its facilitator and pathways into company gyms, workshops and stages.
Start with the room you can lead well.Your founding host package supports either format and the expansion of your local club.

The SpeakNess method · Practice changes the person

A workout for the moments
that matter outside this room.

Members bring a real situation, train a specific skill, get useful feedback and try again. Progress means doing something in life that used to feel difficult.

01

Warm up

Voice, presence and a low-pressure first connection.

02

Train one skill

A clear cue for listening, expression, storytelling or influence.

03

Take the rep

Everyone practices in pairs, small groups or a supported spotlight.

04

Adjust & repeat

One useful piece of feedback. A second attempt. Notice the change.

05

Use it in life

A specific action before the next gathering; bring back the win.

CONNECT · SOCIAL FITNESS & CONNECTION

Make connection a regular practice.

Social wellness becomes something people actively make time for: being heard, knowing others, expressing themselves and having somewhere to return.

  • Conversation Circuits: rotate through listening, curiosity and story exchanges.
  • Connection Rounds: move from introductions to meaningful common ground.
  • Circles & SpeakSocial: share perspectives, contribute and build familiarity.

From “I don’t know anyone” → familiar faces, easier conversations and a stronger sense of belonging.

A welcoming practice space that supports social wellbeing. Members choose their level of challenge.
PRO · PUBLIC SPEAKING, BUSINESS & LEADERSHIP

Bring the pitch. Train the delivery. Use it tomorrow.

A working communication gym for professionals. Members train live business situations with a skill focus, feedback and another attempt, then apply the improvement in their own work.

  • Voice Ingredients & Vocal Forms: practice how energy, pace and tone change a message.
  • Scenario Labs & Rep Room: rehearse client conversations, meetings, Q&A and leadership under pressure.
  • Catalyst Talk · FEEL–SEE–MOVE: develop a message that connects, clarifies and prompts action.

From “I know my work” → explaining it clearly, holding attention and leading people toward a next step.

Relationships grow through seeing each other practice, contribute and improve.

More than a speaking slot. More than an exchange of contacts.

SpeakNess puts coached repetitions, real scenarios and transferable skills at the center. Everyone gets practice time; everyday conversation, voice, listening, presence and professional speaking belong in the same development system. The host guides the workout and helps members notice what improves.

What you actually host

A meeting with a purpose.
A rep people can use.

Example: a 75-minute club gathering. Both formats share the practice rhythm; the people, prompts and real-world applications change.

10Connect
10Focus
15First rep
10Feedback
20Second rep
10Apply
10 MIN

Connect

Welcome, check-in and a warm-up.

10 MIN

Focus

One skill tied to a real-life moment.

15 MIN

First rep

Practice in pairs or a small group.

10 MIN

Feedback

One useful cue from the host or peers.

20 MIN

Second rep

Try again and notice what changes.

10 MIN

Apply

Choose a real-life action before the next meeting.

SOCIAL / CONNECTION EXAMPLE

Tell a story someone can connect with.

Share a small personal moment, listen to a partner, get one cue, tell it again and use the skill in a conversation this week.

BUSINESS / SPEAKING EXAMPLE

Explain your value in one clear minute.

Practice a real introduction or pitch, hear what peers understood, simplify the message and use it in your next prospect or partner conversation.

Why become a host?

Build a room that helps people.
Build your place in the community.

Hosting can create recurring income, stronger local relationships and visible leadership through work people experience firsthand.

A community you lead

Gather people around a useful shared practice.

WHAT IT CAN CREATE

Members know you as the person who creates connection and helps them grow.

A recurring local business

Enroll members in a club that meets regularly.

WHAT IT CAN CREATE

Develop monthly membership revenue and a base for additional groups or workshops.

Authority people experience

Facilitate, listen, coach a rep and help someone make progress.

WHAT IT CAN CREATE

People see how you lead before they consider your other services.

Relationships with depth

Bring owners, experts, venues and community leaders into the same ecosystem.

WHAT IT CAN CREATE

Create opportunities for introductions, collaboration and future local work.

A system behind your work

Use provided plans, campaigns, training and member tools.

WHAT IT CAN CREATE

Spend more of your energy inviting people, leading the room and caring for members.

Room to grow

Start with one format and one group.

WHAT IT CAN CREATE

Add the second format, a Rep Room, a community stage or a company gym when ready.

What you get → What you build → How it returns

A local community.
A recurring business.
A platform for you.

Your host license gives you a system to operate. Your local leadership turns it into a club: welcoming people, inviting consistently, facilitating well and giving members a reason to return.

01 · SPEAKNESS EQUIPS YOU

Your host operating kit

Brand & city pageFacilitator trainingSession plans & promptsLaunch campaignsHost Hub & member toolsHQ & host community

A shared foundation for both formats, with monthly programming and continuing support.

02 · YOU ACTIVATE IT LOCALLY

Your room. Your relationships.

  1. Choose Connect or Pro and a local audience.
  2. Secure a partner venue and two monthly dates.
  3. Invite people to an experiential preview.
  4. Enroll members and lead the ready-to-run workouts.
  5. Follow up, celebrate progress and invite referrals.
Explore the setup pathway →
03 · BUILD TWO KINDS OF RETURN

Income + opportunity

Direct: recurring memberships, paid drop-ins, workshops, additional groups and workplace programs you sell and deliver.

Indirect: local visibility, trusted relationships, facilitation experience, collaborations and potential demand for your existing services.

Additional programs and business opportunities depend on your skills, capacity and local demand.
Illustrative monthly membership model

Explore the numbers for one club.

Start with recommended Connect or Pro pricing, then adjust the assumptions for your market.

Membership revenue$1,580
Host license− $347
Other costs entered− $400
Balance before tax & host compensation$833
Illustration, not an earnings forecast. Include venue, processing, promotion, insurance and other local costs in your estimate. The balance does not price your time. No local revenue share in the founding model; the license has a six-month initial commitment.
The wider host opportunity

Become known for what you bring together.

Community return

Create a place where members feel seen, develop confidence and build real local relationships.

Professional return

Develop your own voice, facilitation and leadership through consistent room experience.

Business return

Let potential clients and partners experience how you lead. Build familiarity through useful work together.

Expansion potential

Grow into another room, a second format, local stages or SpeakNess @ Work as demand and capacity support it.

Become a Club Host →

The founding host opportunity

Become the communication leader your city is missing.

You lead a recurring room where people get better together. Choose the social/connection club or the business/speaking club, bring local people into it and become known as the person who made communication fitness available in your area.

Become a Club Host

You bring the local leadership.

SpeakNess brings the system.

  • Both club formats, complete curriculum and ready-to-run meeting plans
  • Host onboarding, facilitation training and live support
  • Local club sites, launch roadmap, campaigns and marketing materials
  • Member welcome, goals, progress and retention tools
  • Rep Room, events, workshops and workplace pathways
  • Host community, annual retreat and continuing development

What SpeakNess provides

Your club. Our complete toolkit.
Plug in. Personalize. Lead.

You do not have to create a curriculum, write every invitation or build the member journey from a blank page. Your package brings the materials, sites, systems and support together—ready to adapt to your city and use.

YOUR HOST HUB

Launch. Lead. Care. Grow.

Explore the system
01

Launch the club

Local brand license, launch roadmap, venue guide, preview-event plan, invitation scripts and a founding-member campaign.

02

Run the meetings

Both club formats, 12-week programming, session plans, host scripts, slides, exercises and coaching cues.

03

Develop as a facilitator

Onboarding, practice, feedback, facilitator training, implementation calls and ongoing host development.

04

Care for members

Welcome sequence, communication goals, baseline profile, progress evidence, follow-up, retention and referrals.

05

Build local visibility

Local club site and landing-page templates, brand graphics, social posts, email campaigns, flyers, partner outreach and new Host Kits.

06

Grow with support

HQ implementation support, a community of fellow hosts, ongoing development, an annual host retreat, business tools and event and workplace pathways.

YOU LEAD LOCALLY

Choose your first format, secure the room, invite and enroll members, facilitate the meetings and build local relationships.

SPEAKNESS SUPPORTS THE SYSTEM

Provide the brand, club site templates, programming, training, promotion materials, member systems, host community and continuing support.

Included. Connected. Ready to use.

See what plug-and-play
actually means.

Your club has a public face, a way to invite people, a plan for the room and a member journey. SpeakNess provides the starting materials and systems. You personalize them for your local community.

Illustrative SpeakNess toolkit with a local club website, Host Hub, member welcome, session plans and invitation materials
01 · YOUR LOCAL CLUB SITE
SpeakNess · Your City
YOUR LOCAL COMMUNICATION GYM

A place to connect.
A place to practice.

Join a club preview →

A home for your community.

Provided: Local club site and landing-page templates, positioning and invitation copy.

You personalize: Your city, host introduction, venue, format and meeting details.

02 · YOUR PROMOTION KIT
EXAMPLE INVITATION

Your next conversation
could start here.

Come try a guided communication workout. Meet local people. Take a rep. Leave with something you can use.

SpeakNess Club Preview · Your City

Invite with a clear message.

Provided: Campaign graphics, social posts, emails, flyers, outreach scripts and partner materials.

You personalize: Your event details and audience, then share through your local channels.

03 · YOUR SESSION KIT
EXAMPLE MEETING PLAN

Make your message land.

FOCUS

Explain one idea clearly.

REP

Try a one-minute introduction.

COACH

One cue. A stronger second attempt.

Walk in with a plan.

Provided: Both formats, session plans, host scripts, slide decks, exercises and feedback prompts.

You lead: The welcome, energy, practice and member connection—with facilitator training behind you.

04 · YOUR MEMBER SYSTEM
EXAMPLE MEMBER JOURNEY

From first visit
to visible progress.

  1. WelcomeSet a real-life communication goal.
  2. PracticeTake reps and capture useful feedback.
  3. ProgressNotice a win. Choose the next challenge.

Give people a reason to return.

Provided: Welcome sequences, goal and baseline tools, progress tracking, follow-up and retention resources.

You nurture: Relationships, attendance, real-life wins and a culture people want to share.

The practical workflowPersonalize the siteSend the campaignOpen the session kitLead and follow up
Illustration of community hosts practicing and sharing ideas together at a retreat

Local leadership. A wider community.

You build the local room.
You belong to one, too.

Your package includes more than resources. It connects you with people building the same kind of meaningful local business.

A community of fellow hosts

Share ideas, compare what is working, ask questions and learn from other local leaders.

Continuing support and development

Implementation calls, facilitator feedback, new Host Kits and ongoing HQ guidance help you keep improving.

An annual host retreat

Come together to practice, develop your facilitation, exchange ideas and build deeper relationships across the network.

Retreat dates and location will be shared with hosts.

SpeakNess Facilitator Training

You are not handed a script and left alone.

Every host receives full facilitator development so you can confidently create psychological safety, lead high-energy practice, coach observable behaviors and help every kind of member make meaningful progress.

This is practical training. You experience the exercises, rehearse the formats, facilitate real reps and receive feedback before leading your own club.

01Understand the systemCommunication Fitness, the SpeakNess Code and the member journey.
02Learn to lead the roomSet energy, create safety, manage participation and facilitate connection.
03Coach the repGive useful feedback, cue a second attempt and adapt for different confidence levels.
04Rehearse the experiencePractice complete SpeakStrong, Rep Room and SpeakSocial formats.
05Launch with supportReceive live implementation help through your preview and first member season.

Plus continuing monthly host development, new-format walkthroughs and facilitator feedback as the club grows.

Built for people who bring people together

You do not need to be a famous speaker.
You need to care about the room.

✦

The Coach

You already help people grow and want a repeatable local experience beyond one-to-one work.

✦

The Connector

You naturally gather people, create relationships and see what your community could become.

✦

The Facilitator

You know how to guide a room without making yourself the center of it.

✦

The Space Owner

You have a gym, studio, coworking space or community venue ready for meaningful programming.

✦

The Local Leader

You want to be known for creating transformation, opportunity and stronger human connection.

✦

The Builder

You see both the mission and the potential for a recurring, expandable local business.

Meaningful impact. A viable model.

Build a recurring local club with a system behind you.

Potential local revenueSocial / connection club membershipsBusiness / speaking club membershipsDrop-ins & workshopsRecurring SpeakNess @ Work programsSponsored eventsSpeaking pathwaysHosts keep the revenue they generate. No local revenue share in the founding model. Actual revenue depends on membership, pricing and local operating costs.

From interest to an active club

A guided path to opening your room.

01

Choose a format

Decide whether to start with a social/connection room or a business/speaking peer group.

02

Set up

Choose your venue, map your first members and follow the host launch plan.

03

Invite

Use provided outreach and partner campaigns to fill a practical club preview.

04

Run the club

Enroll founding members and lead two recurring meetings a month using ready-to-run plans.

05

Expand

Add another group, workshops, employer programs or community stages when ready.

The complete Founding Host package

Everything to launch and run your local SpeakNess Club.
One monthly price.

Your package includes the SpeakNess brand license and both club formats, the launch plan and campaigns, facilitator training, ready-to-run sessions, Host Hub, local club site templates, member systems, marketing materials, events and workplace pathways, monthly Host Kits, community support and an annual host retreat. You choose your first format and operate it in your community.

Social / connection formatBusiness / speaking formatComplete operating systemDirect founding support

Founding 50 · Opening cohort of eight

50 communities with a place to practice.

Help establish the first local SpeakNess Clubs, starting with the people and format that fit your area. Founding Hosts receive protected early terms, territory priority while active and meeting standards, direct founder involvement and a voice in the network’s evolution.

Explore the Founding 50
Nick Lambe facilitating a live workshop
Nick Lambe · Speaker, educator and founder of SpeakNess

Built by Nick Lambe

Communication was never meant to be something we only study. It is something we do.

Nick Lambe is the founder of SpeakNess, a speaker, educator, event architect and communication-fitness advocate who has delivered or contributed to more than 100 events and studied the work of hundreds of speakers.

Across workshops, academies, summits, stages and leadership programs, he kept seeing the same gap: people could access information about communication, but they had almost nowhere to practice it consistently, socially and without the pressure of performance.

SpeakNess was built to close that gap—and Local Clubs are how it becomes accessible in real communities, led by people who understand that better communication changes businesses, relationships, leadership and lives.

The founding vision
“The vision is not simply to help more people give speeches. It is to create the places where people become more capable of expressing, connecting, leading and contributing.”
100+events and stages500+speakers studied30–45+countries reached through events
THE FOUNDERYOUR QUESTIONS

Questions worth asking

Before you bring SpeakNess to your city.

Is this a franchise?+

The founding offer is a supported license to run a local SpeakNess Club under the brand. It is not presented as a conventional franchise. Longer-term expansion terms will be shaped by the founding proof period.

Do I have to run both formats?+

No. Start with the social/connection club or the business/speaking club that fits your community and experience. Your host package includes the system for both, so you can add the second later.

What is included in the host package?+

The brand license, both club formats, facilitator training, launch campaigns, ready-to-run meeting plans, Host Hub, member experience tools, local club site templates, monthly Host Kits, events and workplace pathways, host community, annual retreat and ongoing HQ support. You arrange your venue and cover local delivery and marketing costs.

Is this like Toastmasters?+

SpeakNess groups train everyday connection or business and speaking communication through guided reps, peer practice, coaching, feedback and repeated attempts. The business format also works on members’ real pitches, meetings and professional challenges.

Do I need my own venue?+

You need access to a welcoming, flexible local space, but you do not need to own it. Hosts can partner with coworking spaces, gyms, studios, community rooms, colleges and hospitality venues.

How much time does hosting require?+

Plan for local invitation and setup during launch, then two 60–90 minute gatherings a month plus preparation and member follow-up for your first group. Your time grows as you add rooms or programs.

How does a host earn revenue?+

Hosts set up recurring local memberships around the social or business club format, then may add another group, workshops or company programs. The founding license has no local revenue share. Revenue and profit depend on enrollment and local costs.

What happens after I apply?+

You will receive a short fit review and, if there appears to be alignment, an invitation to a host exploration conversation. It is a mutual selection process—not an automatic enrollment.

Explore the growing network

See the room, the mission and where you fit.

Your city could be next

Choose your next step.

Ready to be considered? Complete the application. Still exploring? Book a Host Discovery Call to discuss your city, venue, goals and fit.

READY TO BUILD

Start a club in your city.

Share your city, experience, local relationships and launch readiness.

Start my local club
WANT TO EXPERIENCE IT

Book a Host Discovery Call.

Talk through the model, the host package and a practical launch plan for your community.

Book a Host Discovery Call
Review the current pricing and host model
Book a Discovery CallBecome a Club Host