Presence
Be fully in the room—not merely prepared.
Explore Hosting The world's first communication gym
Bring SpeakNess
to Your City.
Build the place where people train how they speak, connect, lead and show up—with the curriculum, launch system and support already built.
A communication gym • A social club • A local leadership business
Real reps.Not more information.
Local connection.Built through practice.
A new kind of place for every city
Communication affects nearly everything.
Almost nowhere lets us train it.
We have gyms for physical strength, studios for creativity and spaces for professional networking. But the abilities to express an idea, listen fully, tell a story, lead a room, handle pressure and connect with another person are still left largely to chance.
SpeakNess changes that. It turns communication into something people can practice consistently—in a room designed for reps, feedback, belonging and visible progress.
Human skills in an AI-shaped world
As technology can say more for us, the ability to communicate as a human matters more than ever.
AI can draft the email, build the slides, organize the idea and even suggest the words. It cannot replace what happens when a person must read the room, earn trust, listen beneath the words, respond in real time and make another human being feel understood.
The more content becomes automated, the more valuable authentic presence, discernment, empathy and connection become. SpeakNess trains the capabilities that technology can support—but that people still have to embody.
Trust
Make ideas credible through how you show up.
Adaptability
Think, listen and respond in real time.
Connection
Create the human experience information alone cannot.
The future will not belong only to the people with the best tools. It will belong to the people who can use those tools—and still connect, lead and communicate when it counts.
Inside the club
Part gym. Part social club.
Entirely human.
Members do not sit through lectures or prepare formal speeches every week. They move, practice, experiment, connect and try again.
SpeakStrong™
Skill-focused communication workouts for voice, clarity, storytelling, presence and leadership.
Rep Room™
Short, guided repetitions with coaching, reflection and the all-important second attempt.
SpeakSocial
Connection nights, story exchanges, games and experiences that make growth social.
Catalyst Nights
Quarterly opportunities to share ideas, demonstrate progress and move a message into action.
Arrive & Connect→Warm Up→Learn→Rep→Get Feedback→Try Again
The founding host opportunity
Become the communication leader your city is missing.
A SpeakNess host does more than organize events. You create a place where people become more capable, confident and connected—while building a recurring local business around an experience that matters.
See if hosting fits youYou bring the local leadership.
SpeakNess brings the system.
- Complete curriculum and ready-to-run session plans
- Host onboarding, facilitation training and live support
- Launch roadmap, campaigns, copy and local marketing assets
- Member experience, assessment and progress tools
- Signature events, workshops and corporate pathways
- Connection to the wider SpeakNess, Catalyst Stage and WellSpoken ecosystem
A club system—not a folder of ideas
Everything you need to open, lead and grow your club. Already built.
You should not have to become a curriculum designer, copywriter, advertiser, event producer and operations expert before you can lead a great room. SpeakNess HQ builds the infrastructure. You bring it to life locally.
Launch-in-a-Box
- 90-day launch roadmap
- Venue and partner outreach scripts
- Founding-member campaign
- Preview-event run of show
- Launch checklists and timelines
Marketing Engine
- Brand and graphic templates
- Email and direct-message campaigns
- Social posts and content prompts
- Flyers, partner kits and press copy
- Ready-to-deploy local ad campaigns
Programming Vault
- Complete monthly curriculum
- 60–90 minute session plans
- Word-for-word host scripts
- Exercises, games and Rep Room drills
- Slides, handouts and coaching cues
Member Experience
- Onboarding and welcome sequence
- Communication baseline assessment
- Progress tracking and challenges
- Attendance and retention tools
- Referral and recognition systems
Business Builder
- Membership and drop-in model
- Workshop and corporate packages
- Local partnership outreach
- Lead follow-up and conversion scripts
- Revenue and activity dashboard
Ongoing HQ Support
- Monthly host implementation calls
- New campaign and curriculum drops
- Host community and peer support
- Troubleshooting and growth coaching
- AI-supported planning and delivery tools
SpeakNess Facilitator Training
You are not handed a script and left alone.
Every host receives full facilitator development so you can confidently create psychological safety, lead high-energy practice, coach observable behaviors and help every kind of member make meaningful progress.
This is practical training. You experience the exercises, rehearse the formats, facilitate real reps and receive feedback before leading your own club.
01Understand the systemCommunication Fitness, the SpeakNess Code and the member journey.
02Learn to lead the roomSet energy, create safety, manage participation and facilitate connection.
03Coach the repGive useful feedback, cue a second attempt and adapt for different confidence levels.
04Rehearse the experiencePractice complete SpeakStrong, Rep Room and SpeakSocial formats.
05Launch with supportReceive live implementation help through your preview and first member season.
Plus continuing monthly host development, new-format walkthroughs and facilitator feedback as the club grows.
Built for people who bring people together
You do not need to be a famous speaker.
You need to care about the room.
The Coach
You already help people grow and want a repeatable local experience beyond one-to-one work.
The Connector
You naturally gather people, create relationships and see what your community could become.
The Facilitator
You know how to guide a room without making yourself the center of it.
The Space Owner
You have a gym, studio, coworking space or community venue ready for meaningful programming.
The Local Leader
You want to be known for creating transformation, opportunity and stronger human connection.
The Builder
You see both the mission and the potential for a recurring, expandable local business.
The value beyond club revenue
The club grows its members.
Hosting grows your position.
SpeakNess becomes a front door into your community—one that lets people experience your leadership before they ever need what your primary business sells.
Become known as the person who brings the right people—and their ideas—into the room.
By giving others a platform to practice, share what they do and become more visible, you become the connector at the center of valuable relationships. That trust, proximity and leadership compound far beyond a single club meeting.
Community authorityBe seen as an active leader creating development, connection and opportunity—not simply promoting yourself.
A platform for othersGive local experts, owners and leaders structured ways to share their work, stories and ideas.
Relationship capitalBuild genuine relationships with professionals, organizations, businesses and future partners.
Business visibilityLet prospective clients experience how you lead, communicate, coach and create value over time.
Natural lead generationCreate warm, trust-based pathways into your gym, real-estate business, coaching, consulting, wellness practice or other work.
Opportunity flowBecome a first call for local workshops, introductions, panels, events, partnerships and speaking opportunities.
For example:A gym owner becomes the local leader in confidence and communication—not only fitness.A real-estate professional becomes the connector who brings local owners and ideas together.A coach or consultant creates a living demonstration of how they develop people.
Meaningful impact. A viable model.
Build community without building everything from scratch.
Potential local revenueMembershipsDrop-ins & workshopsTeam experiencesSponsored eventsSpeaking pathwaysHosts keep the revenue they generate. No revenue share during the founding model.
From interest to an active club
A guided path to opening your room.
Explore
Review the model, clarify your goals and determine whether your market and leadership style fit.
Build
Choose your venue, map your local audience and work through the host onboarding system.
Invite
Use the complete launch campaign to build a waitlist and fill your preview experiences.
Launch
Run Unmute Your City, enroll founding members and begin your first 90-day season.
Grow
Develop partnerships, workshops, corporate opportunities and your future leadership team.
Now forming
The Founding Host Cohort
This is a small, hands-on group of the first local leaders who will launch, test and shape the SpeakNess Club system alongside founder Nick Lambe.
NLFounder of SpeakNess
Built by Nick Lambe
Communication was never meant to be something we only study. It is something we do.
Nick Lambe is the founder of SpeakNess, a speaker, educator, event architect and communication-fitness advocate who has delivered or contributed to more than 100 events and studied the work of hundreds of speakers.
Across workshops, academies, summits, stages and leadership programs, he kept seeing the same gap: people could access information about communication, but they had almost nowhere to practice it consistently, socially and without the pressure of performance.
SpeakNess was built to close that gap—and Local Clubs are how it becomes accessible in real communities, led by people who understand that better communication changes businesses, relationships, leadership and lives.
“The vision is not simply to help more people give speeches. It is to create the places where people become more capable of expressing, connecting, leading and contributing.”
100+events and stages500+speakers studied30–45+countries reached through events
THE FOUNDERYOUR QUESTIONS
Questions worth asking
Before you bring SpeakNess to your city.
Is this a franchise?+
No. The founding model is a supported local host membership and licensed brand experience—not a conventional franchise. The formal long-term expansion structure will be shaped by the founding proof period.
Is this like Toastmasters?+
No. SpeakNess is a communication gym and social club. Members train broad real-world communication through games, drills, scenarios, partner work, feedback and repeated attempts—not primarily prepared speeches and parliamentary meetings.
Do I need my own venue?+
You need access to a welcoming, flexible local space, but you do not need to own it. Hosts can partner with coworking spaces, gyms, studios, community rooms, colleges and hospitality venues.
How much time does hosting require?+
Plan for approximately four to six hours per week during the launch phase. The ready-to-run curriculum and monthly host materials are designed to keep content creation off your plate.
How does a host earn revenue?+
Hosts can generate revenue through memberships, drop-ins, specialty workshops, private team experiences, local partnerships, showcases and future SpeakNess pathways.
What happens after I apply?+
You will receive a short fit review and, if there appears to be alignment, an invitation to a host exploration conversation. It is a mutual selection process—not an automatic enrollment.
Your city could be next
Start the host conversation.
Share a little about you, your city and what you see in SpeakNess. This is the first step—not a commitment.
Founding Host Interest
Tell us about you and your city.
Your information will be submitted directly to SpeakNess through Kajabi.